Brand Story

The story of Goodway began in 2009. At that time, a group of co-founders who had been deeply involved in the beauty industry for many years formed a team. With our in-depth understanding of the industry and our love for the entertainment industry, we jointly built a simple but profound goal: to create a beauty instrument manufacturing factory with technology as the core. We hope to provide better products and experiences for every individual who pursues beauty through the power of technology.

After six years of exploration and hard work, Goodway Technology was finally officially established in 2015. The founding team used their rich experience in the field of beauty instruments to determine the company's future development strategy in a market dominated by gift machines. We set our sights on the Japanese, European, and American markets. Through participating in Japanese exhibitions, aesthetic exchanges, and Korean beauty academic conferences many times, we have a deep understanding of the needs of these markets, slowly ignited our passion to promote the spread of beauty, and determined to deliver beauty to every corner of the world.

In the past 15 years, we have continuously consolidated the foundation of the company and gradually realized that the quality of the product is important, but the user experience that allows customers to buy with confidence and use it happily is also indispensable. This means that our efforts are not in vain, our mission is meaningful, and it can create greater value for society.
During the epidemic, the global economy was sluggish and many companies faced huge challenges, but in this difficult time, we continued to grow. Our success comes from keeping up with the industry trend and responding to changes with the same attitude. During the epidemic, the beauty instrument industry was hit, and the advent of the post-epidemic era prompted the rise of carnival and camping trends, which quickly attracted the attention and love of consumers.

Goodway's products not only meet the aesthetics and needs of contemporary consumers but also win the satisfaction of users with high-quality experience and excellent service. Our goal is to spread beauty to every corner and warm everyone who loves life. At the same time, we are also working hard to improve our competitiveness in order to provide customers with better products and services.

From beauty to the world, our company is always moving forward in the process of growth and learning. As the founder of the brand, we will continue to work hard to bring joy and beauty to more people who have the same pursuit as us. Looking to the future, Goodway will continue to be committed to innovation and quality, promote the development of the beauty industry, and let everyone enjoy the beauty and happiness brought by technology.